Skip to content

Privacy Policy



In order to make your visits to as responsive as possible, we collect information when you use our website. To assist in delivering an enjoyable online experience for all our visitors, we provide this summary of what information collects online, and how uses that information.

Personal information

In general, privacy legislation defines "personal information" as information about an identifiable individual or information that allows that individual to be identified. This policy will address the personal information we collect, use and disclose more precisely, which generally includes your name, home address, telephone number, personal email address, billing and account information and other information incidental to providing goods and services to you.

Information we collect

1. General Browsing gathers, whilst not personal, navigational information about where visitors go on our website. This information allows us to analyse the use of the website to work out the most visited pages helping us deliver a greater quality of user online experience by recognising and delivering more of the most desired features and services. Additional non-personally identifiable information (such as domain type, browser version, service provider, IP address) may be collected providing information regarding the general use of our website.

2. Personal Information

If you complete a "Contact Us" form on our website (this includes commenting on or asking questions about our merchandise), we may collect your name, e-mail address, mailing address and any information that you include in the text of your message.

3. Sign Up for Mailing List

If you sign up for our mailing list, it will be requested that you provide your name, gender, e-mail address and postal address. Signing up for our mailing list allows you to receive e-mails and postal mail featuring information about products.

4. E-mailing an Item to a Friend

When emailing an item from website, the designated recipient will receive the sender's name and e-mail address, as well as any text entered into the message by the sender. does not review or retain the names or e-mail addresses of the sender or recipient, which are provided in E-mail-A-Friend. Likewise, does not retain or review any information provided in the message content. You only  send items to friends if you believe your friend would be interested in receiving the information.

5. Purchasing at the Online Store

If you purchase merchandise through, we will gather personal information (i.e. name, billing and delivery address information, e-mail address, and telephone number), as well as information regarding your purchases on our website, which we may combine with your store purchase information. does not store your credit or debit card information on our system. Your payment details are taken via the encrypted SagePay or PayPal portal, this is not passed to us. As well as using the highest levels of encryption security we have taken a number of precautions to ensure your safety and security whilst using

Using information we collect

We use the information collected at for the following purposes: - To understand the user’s needs and preferences, to advance, market, sell or provide products and services, and possibly to conduct research and evaluations. - To complete your transaction for our goods to the best of our ability or process your return or exchange. - To manage and progress’s business, operations and accounts, collect and process payments. - To detect and protect, and other third parties, against error, negligence, fraud, theft and any other illegal activities and to audit compliance with policies.

As permitted by, and to comply with, any legal or regulatory requirements or provisions.

Third party information sharing

1. does not under ANY circumstances sell or rent email address, postal address or purchase information to any third parties.

2. Service Providers. Please be aware that may use third parties to provide services to us, such as successfully fulfilling orders, processing payments, monitoring site activity, serving site content, organising information, conducting surveys and administering e-mails. Such third parties may have access to your personal information to provide services on behalf of, but may not use your information for any other purpose.

3. Legal Disclosures. You should also be aware that we may if necessary disclose specific information about you to do so by law, based on our belief that it is necessary to conform or comply with the law or is necessary to protect the website, it’s users and the public. We might create, sell or buy subsidiaries, or business units. In such transactions, customer information is generally one of the transferred business assets but remains subject to the promises made in any existing privacy policy (unless, of course, the customer consents otherwise). Also, in the event that the owner of is acquired, or substantially all its assets are acquired, customer information will be one of the transferred assets.

4. Storage in the United Kingdom. We process and store personal information in the United Kingdom, and our third party service providers may also store and process your personal information in the United Kingdom, all in compliance with the UK Data Protection Act of 1998. Such personal information may be subject to disclosure under the laws of the United Kingdom.

Cookies uses a browser feature known as a cookies that assigns a unique identification to your computer. The cookies are typically stored on your computer's hard drive. Information collected from cookies is used by to determine and evaluate the effectiveness of our website, analyse trends and administer the website. The information collected from cookies allows us to determine which parts of our website are most visited, difficulties our visitors may experience on our website and other similar things. With this knowledge, we can improve the quality of your experience on our website by recognising and delivering more of the most desired features and information, as well as by resolving access difficulties.

In addition, uses cookies to help keep track of items you put into your shopping cart and to inform us of whether or not you have visited in the past. This allows registered visitors to maintain shopping carts between visits. We may also use cookies and/or a technology known as web bugs or clear gifs, which are typically stored in e-mails to help us confirm your receiving of, and response to, our e-mails and to personalise your experience.


By submitting personal information to, you are agreeing that we may collect, use and disclose your personal information in accordance with the purposes and uses identified in this policy or as required by law.


1. Email Addresses. Wish to stop receiving e-mails from, click the unsubscribe link on the newsletter e-mail. If you request to be removed from our e-mail marketing list, you may still receive e-mail confirmations for any orders placed on

2. Postal Addresses. If you do not wish to receive marketing materials from via regular postal mail, inform us and we will remove you from our postal mailing list.

Accessing and updating your personal information

Upon your written request, we will inform you of the use and general disclosure of your personal information and we will give you a copy of the information we have retained. For accessing your personal information there may be a minimal charge.

Please send your written request to, Privacy Request, 49 Forest Road, Leicester, LE5 0DW. In your written request, please include your name, address and e-mail address so that we may verify whether we retain any personal information about you.

Privacy of children on our website is not directed at people below the age of 18, no one under the age of 18 should provide personal information on this website.


Our website may contain links to other websites. does not evaluate and is not responsible for the privacy practices or the content of such websites. We recommend you review the privacy policies on any link to ensure that you are comfortable with their privacy policies and practices.

Updates to privacy policy

As we consistently offer new and different types of content and services, may modify our information collection, use or disclosure practices. Should there be a material change to our information collection, use or disclosure practices, it will be applied only to information collected on after the revision has occurred, and we will update this privacy policy statement page.

Security statement limits the number of employees that have access to the databases containing any personal data, and employees are made aware of the importance of confidentiality.

We designed the online store to accept orders only from Web browsers that permit communication through Secure Socket Layer (SSL) technology; for example, 4.0 versions or higher of Netscape Navigator and versions 4.0 or higher of Internet Explorer, Mozilla Firefox & Safari. Browsers that do not meet this requirement will be prevented from navigating the online store section of the website.